Privacy Policy

1. Our Commitment to Your Privacy

This Privacy Policy explains how 1.ML ("we," "us," or "our"), a Simon Wilby brand, collects, uses, discloses, and safeguards your personal data when you use our Service. We are committed to processing your data lawfully, fairly, and transparently, and to giving you meaningful control over your information.

This policy is designed to comply with the EU/UK General Data Protection Regulation (GDPR), the People’s Republic of China Personal Information Protection Law (PIPL), and other applicable data protection laws.

2. Information We Collect

• Identity and contact data: name, date of birth, email address, phone number, and postal address.
• Verification data: government ID, proof of address, and source-of-funds documentation required for KYC and anti-money-laundering compliance.
• Financial data: deposit and withdrawal details and transaction history.
• Activity data: wagering history, preferences, and responsible-gambling settings.
• Technical data: IP address, device identifiers, browser type, geolocation, and cookie data.

3. How and Why We Use Your Data

We process your personal data only where we have a lawful basis to do so, including the performance of our contract with you, compliance with legal and regulatory obligations, our legitimate business interests, and your consent where required.

• To create and manage your account and to provide the Service.
• To verify your identity, age, and location and to prevent fraud, money laundering, and underage gambling.
• To process transactions and settle wagers.
• To detect and enforce against prohibited conduct and to protect platform integrity.
• To send service communications and, where you consent, marketing.
• To meet our legal, regulatory, and licensing obligations.

4. Cookies and Tracking

We use strictly necessary cookies to operate the Service and, subject to your consent, analytics and preference cookies to improve it. You can manage your choices at any time through our cookie settings. Essential cookies cannot be disabled as they are required for security and core functionality.

5. Legal Bases Under GDPR

• Contract: processing necessary to provide the Service you request.
• Legal obligation: KYC, anti-money-laundering, tax, and licensing requirements.
• Legitimate interests: fraud prevention, security, and improving the Service.
• Consent: marketing communications and non-essential cookies, which you may withdraw at any time.

6. Your Rights

Subject to applicable law, you have the right to access, rectify, erase, restrict, or object to the processing of your personal data, the right to data portability, and the right to withdraw consent. Under PIPL, residents of mainland China additionally have rights to be informed, to decide on processing, and to request deletion. To exercise any right, contact us using the details below; we will respond within the timeframes required by law.

7. International Data Transfers

Where we transfer personal data across borders, including outside the EEA, UK, or mainland China, we implement appropriate safeguards such as Standard Contractual Clauses and, where required by PIPL, separate consent and security assessments to ensure your data remains protected.

8. Data Retention and Security

We retain your personal data only for as long as necessary to fulfill the purposes described here and to comply with legal and regulatory obligations, after which it is securely deleted or anonymized. We apply technical and organizational measures — including encryption, access controls, and fund segregation — to protect your data against unauthorized access, loss, or misuse.

9. Sharing Your Data

We do not sell your personal data. We may share it with regulators and licensing authorities, payment providers, identity-verification and fraud-prevention partners, and service providers acting on our behalf under strict confidentiality, as well as where required by law or to protect our legal rights.

10. Children

The Service is strictly for adults aged 18 or older (or the legal gambling age in your jurisdiction). We do not knowingly collect data from minors and will delete any such data we discover.

11. Changes and Contact

We may update this Privacy Policy to reflect changes in law or our practices, and we will post the updated version with a revised date. If you have questions, requests, or complaints about how we handle your data, contact our Data Protection team using the details below. You also have the right to lodge a complaint with your local data protection authority.